What Makes F&W GOLD Different than Other Brands?
By Dominique Tinkler
Uneven pigmentation affects most people, regardless of ethnic background or skin color. Skin may be darker than normal; there may be freckling, dark brown spots, acne scars, age spots, blotchiness, razor bumps, ingrown hairs, uneven skin tone, dark brown patches and/or sun damage. F & W GOLD ULTIMATE is dedicated to continue assisting consumer needs using the latest skincare advances and innovations while achieving a healthy, flawless skin tone.
Healthy Skin, Simple Routine
F & W GOLD is the ultimate aggressive 3 step regimen that safely guides a consumer to achieving and preserving a flawless texture and tone. It’s basically a skincare routine simplified! Regimens provide skincare products that are meant to work well together, so applying them in the correct order is a very important step which helps achieve the consumer’s skin care goals.
F & W GOLD’s high potency formulas are designed with exceptional brightening and moisturizing properties of pure Argan oil, a concentrated lightening and brightening complex of omega 6 fatty acids, and Linoleic Acid. Its rich smoothing anti-oxidants of Vitamin “A & E” add a boost to calm and soothe irritated prone skin, which is much needed when brightening/lightening skin. F & W GOLD delivers safe, efficient and visible results instantly and long term.
Most lightening and brightening lines do not prescribe a regimen, leaving the guesswork to the consumer which can be very confusing. Thus, when consumers do not see immediate nor effective results, they start looking for another skincare line to deliver efficacious results. It becomes an ongoing cycle.
Our GOLD ULTIMATE skincare regimen guides consumers to put their best face forward as they follow a simple routine morning and evening. This keeps consumers satisfied, happy and looking their best! Visit www.mitchellbrands.com.
Photo caption: Linda Patty and Vanessa Urrea of Mitchell Group, along with Leo Alba of Beauty Consultants Group, pose for a quick photo with Jinny Corp. employees after a visit to the Dallas branch.
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Coty Appoints Sylvie Moreau President of its Future Coty Professional Beauty Division
Coty Inc. proudly announced a new organizational structure and the future leadership team for the company, both of which will become effective subject to completion of Coty’s merger with The Procter & Gamble Company’s fine fragrance, color cosmetics, salon professional and hair color and styling businesses (“P&G Specialty Beauty Business”).
As part of the announcement, Coty appointed Sylvie Moreau, current Executive Vice President of Wella, the Salon Division of P&G, as the President of its future Coty Professional Beauty Division. Coty Professional Beauty Division will be one of Coty’s three divisions post-merger (alongside Coty Luxury and Consumer Beauty Division), focused on delighting salon owners and salon professionals in both Professional Hair and Nail Care. The division will include the full Wella P&G Salon Professional hair portfolio and Coty’s OPI brand, the world leader in the professional nail care industry.
“Sylvie is the perfect leader to head the future Coty Professional Beauty division and advance our position in the salon industry. With her 20+ years of experience and a track record of success in leading the global Wella (P&G’s Salon Professional) business and team, she has the right leadership skills, passion for the industry and a strong vision required to lead the Coty Professional organization and its brands,” commented Bart Becht, Coty Chairman and Interim CEO.
The merger with Coty is expected to close in the second half of 2016, at which point Mrs. Moreau will transfer to Coty and her appointment will enter into effect. Until then, Mrs. Moreau will remain in P&G and continue her global leadership role in Wella.
“I am honored and delighted to be the future leader of Coty Professional Beauty, home to world’s leading salon mega-brands Wella and OPI, “ said Sylvie Moreau. “Both Wella and OPI are iconic leaders in the salon channel, with a fully complementary portfolio and passionate, expert organizations eager to win in our industry. We are both fueled by innovation, education and creativity and the desire to delight our salon professional partners. I am excited about our great future together, creating the best salon professional company in the world.”
“Coty’s choice of Sylvie as leader of Professional Beauty is great news for all of us at Wella,” said Sal Mauceri, CEO, Wella North America. “Sylvie’s deep salon experience makes her a great leader for the future organization. Her passion for Wella, its people and the salon industry is well-known in North America. I couldn’t be happier with the decision.”
Wella and OPI will continue to operate as separate businesses, parts of P&G and Coty, respectively, until the transaction close (expected in second half of 2016).
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Andis Appoints Danielle Gallo as
Marketing Product Manager
Andis Company, maker of professional-grade tools for the professional salon, barber and animal grooming industries, as well as the home consumer and hospitality industry, announces the addition of Danielle Gallo as marketing product manager. In this position, Gallo will be responsible for overseeing products from inception to the market and working across the organization to develop and meet the company’s overall strategic product plan. She will report to Karen Formico, vice president of marketing.
“Danielle comes to Andis with a background focused on new product development in regional, national and global markets,” says Formico. “She thoroughly understands the process of bringing the voice of the customer to new product development efforts and will be instrumental in helping Andis meet our innovation and global goals.”
Prior to joining Andis, Gallo held positions at the Brady Corporation from product marketing specialist, to senior product marketing specialist and finally global product manager. A graduate of the University of Wisconsin – Whitewater, Gallo holds a Bachelor of Business Administration in Marketing. Visit www.andis.com.
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Bring on the World’s Toughest Beauty Battle
“Global Beauty Masters” Premieres International Stylist Competition on TLC Network
Beginning Thursday, February 18, 2016, enjoy the excitement of “Global Beauty Masters” when season two premieres on the TLC Network, hosted by international model and entrepreneur Nicole Murphy. Originally launched in 2014 on Discovery Fit and Health, the intense competition moves to TLC this winter as top hair, makeup and nail stylists from around the world battle for the coveted title of “Global Beauty Masters.”
“We’re so pleased to have ‘Global Beauty Masters’ on TLC,” says David Melia, TLC’s Vice President of Programming. “This is a fascinating world that our viewers will be excited to explore.”
“Global Beauty Masters” offers viewers an insider’s perspective on the creative process during Battle Week, where beauty pros work together in teams. Enduring a week of rigorous competition, they must improvise, innovate and impress to reach the ultimate showdown, a Final Battle presented to a live audience. Written and directed by industry veteran Jim Milio and produced by his Emmy award-winning team, the series captures the artistry, passion and compelling characters, both in front and behind the camera. The series is co-produced by Jesse Combs, who also served as art director.
The epic challenges, over-the-top egos and tumultuous teamwork will be judged by world-renowned beauty experts. This year’s panel of professional judges includes Charlie Price of Charlie Price Hair; Eden Sassoon, salon owner and daughter of the legendary beauty icon, Vidal Sassoon; John Hauk, creative director of Entity Beauty; Vicki Starr, founder and CEO of Starr Treatment; and special guest judge John Paul DeJoria, co-founder of Paul Mitchell. Among the notable guests and mentors, the show features Angie Everhart, Danielle Orsino, Dwight Eubanks, Jackie Siegel, Katie Meade, Kenny Kahn, Kim Vo, Rafe Hardy, Robert Cromeans and Tracey Cunningham. The professional competition includes 10 US and 7 international teams, representing Bermuda, Canada, Italy, Mexico, Panama, Senegal and South Africa.
To encourage the careers of future professionals, “Global Beauty Masters” also presents the extraordinary work of 14 beauty school teams in a student competition hosted by pop musician Manika and model and rapper Don Benjamin. Student teams will be judged by Adamme Sosa of Adamme Artistry; Amy Becker of Masterworks by Amy Becker; J.R. Stewart, senior vice president of content and development at Style TV; and Sam Villa of Sam Villa Hair. The teams will also be monitored by lead mentor Krista White, winner of season 14 of “America’s Next Top Model” and a judge of last year’s professional competition.
Proving the international appeal of the beauty industry and its ability to transform lives, “Global Beauty Masters” launches Thursday, February 18, at 6 p.m. EST.
“Global Beauty Masters” appreciates the generous support of the Westgate Las Vegas Resort and Casino, the official host and housing sponsor for Battle Week, and lead sponsors American Crew, Armstrong McCall Professional Beauty Supply, Beauty & Pin-Ups, Bhumi Makeup Brushes, CND, CosmoProf Beauty, Fromm Beauty, Kryolan, Loxa Beauty, Millennium Software, Paul Mitchell Styling Tools and Products, Revlon Color, Supreme Hair, and UniqOne, as well as supporting sponsors: Art Glitter, Associated Hair/Nail/Skin Professionals, Audi Henderson, Bar Bar Tools, Cosplay, Cuccio Nails, Doucce, Lamborghini Las Vegas, Making Up Las Vegas, Morphe, Number 4, Patron Spirits, Precision Nails, Quinoaplex, Salon Tech Spinstyle, Sam Villa Tools, Scalfix, Sexy Hair, Sunstate Academy, Ultronics, and Wildflower Art Paints.
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Global Cosmetics Industry Congregates in Bangkok as Visitor Audience Grows by 14 Percent
7,486[1] visitors attend the busiest ever in-cosmetics Asia event, proving it remains the place to grow your business, through new trends and personal care ingredients
Thousands of cosmetics industry professionals from across Asia gathered in Bangkok to source the latest ingredients for the next generation of personal care products. The annual in-cosmetics Asia event once again provided a one-stop-shop of unique personal care ingredients, fragrances, testing, lab equipment and regulatory solutions, while allowing visitors to learn about the latest trends driving consumer demand and impacting the industry in Asia.
The 2015 edition of in-cosmetics Asia, held at the Bangkok International Trade and Exhibition Centre (BITEC) November 3-5, attracted 7,486 (audited) visitors. As well as a large pan-Asian audience, visitors hailed from 59 countries, including Australia, Canada, Colombia, France, Nigeria and Russia, all looking to source the latest innovations from almost 400 exhibitors.
Emphasising the importance of the event to the Asian personal care industry, the visitor figure marks a 14 percent increase on last year’s number, with a substantial increase in international buyers from companies such as Coty, Estee Lauder, L’Oreal, Procter and Gamble, Shiseido and Unilever, to name but a few.
Perhaps the most exciting area of the show at in-cosmetics Asia was the Formulation Lab—a recreated lab on the show floor—that provided a unique opportunity for delegates to acquire hands-on formulation training.
Reflecting one of the biggest global trends in the personal care ingredient industry today, the theme of in-cosmetics Asia 2015 was ‘Natural and Organic’, a sector that is growing rapidly in Asia and across the world. To highlight the various innovations in this area, alongside a series of free-to-attend educational seminars, a Product Trail highlighted a number of innovative natural and organic ingredients that cosmetics manufacturers could use in future products.
A spotlight was also placed on the Chinese market. As the second largest consumer of cosmetics globally, the country plays a vital role in the industry and as such in-cosmetics Asia hosted 49 Chinese exhibitors, with a dedicated pavilion and Country Focus zone highlighting some of the most innovative companies and products. Additionally, visitors could use the Chinese Product Trail to easily identify the most inventive ingredients the region has to offer, while meeting the key players in the market
In addition to the Natural and Organic and Chinese Product Trails, visitors were able to browse a huge number of innovations in anti-ageing, skin-whitening and UV filters. Curated by industry experts, the in-cosmetics Asia trails were extremely well-received by visitors who found them an excellent way to source the newest and most innovative ingredients – by category.
Reed Exhibitions, the organizer of in-cosmetics Asia, has already announced the location and dates for the 2016 edition, which will take place at BITEC, Halls 102-103 in Bangkok, November 8-10, 2016.
Photos courtesy of in-cosmetics
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Kayline by Wahl Launches New Website, Kaylinebeauty.com
Kayline by Wahl is always updating and innovating salon carts, tables, trays, stations and tool organizers based on what stylists need. And now the company has revived its online presence
as well.
Kayline recently launched its new website, www.kaylinebeauty.com. After only a month, the company is excited about how stylists are using their site.
“It already is achieving what we want,” said Joe Ryan, Creative Director for Kayline. “We have daily inquiries about products and distributors now that we never had before. We can monitor what products are being viewed and see where people are coming from. That is great information, especially when rolling out new products like we are right now at Kayline with the recent launch of the Hideaway.”
When Ryan joined Kayline, part of his mission was to restore the image of the iconic brand. Part of that strategy was creating a new website where people could learn about Kayline’s innovative products and deep history. These were needs the previous site was simply no longer able to meet.
“What is on trend? It certainly isn’t a static website,” Ryan said. “As soon as we launched the Hideaway people were inquiring about a YouTube video. We have plans to produce videos for about ten products and release later this month. All the new products and the best of the older products will get the whole video explanation.”
The former Kayline website was a typical late 90s site, when “good design” meant users didn’t need to scroll to find the information they were looking for. But the way people view and interact with the web has changed dramatically in the past 15 years and the old static site was not compatible with the needs of today’s users.
“As a result, people had stopped using the site,” Ryan said. “Not because the information was missing. It was there, but it was unusable information. There were tiny photos. Nothing worked or resized for phones or tablets.”
About 40 percent of visitors are viewing Kayline’s website on their phone. For the professional industry, accessing the Internet from your phone makes perfect sense.
“Most stylists use their phones as their main source for searching the web,” Ryan explained. “Think about it, they are behind the chair all day and when they do get a break between clients, they pop on their phone, check their social media, and look for a product they need at their work. Today is a ‘right now’ information society. When you are designing products you need to be able to get them the information in the same way.”
While the new site is launched, Ryan noted that it is not completed.
“The thing about websites is they are never ever done,” Ryan said. “It’s very important to continue to update and populate a site. Like the site says ‘This is the new Kayline, and this is just the beginning.’” For more information, visit kaylinebeauty.com.
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Wahl Professional Appoints Tracey Nugent as Education Specialist for Wahl Men’s Method
Wahl Professional has appointed Tracey Nugent as its Education Specialist for Wahl Men’s Method. In this newly created position, Nugent will help take Wahl Men’s Method to the next level as the driving force behind the sales and education at the school, salon and barbershop level. Her primary responsibility will be to champion the Wahl Men’s Method, a men’s educational program focusing on fundamental skills for cosmetology and barber school students. In addition, she will assist Wahl Director of Education Laura VanderMoere on educational projects and curriculum development.
“Tracey is extremely passionate about education and is not a stranger to Wahl,” said VanderMoere. “She has been a key contributor to the Wahl Education and Artistic Team (W.E.A.T.) since 2001 as a platform artist, and her credentials are vast. She is licensed as a Barber, Cosmetologist and Cosmetology Instructor in multiple states.”
In addition to her role as a W.E.A.T. member for more than 12 years, Nugent most recently served as National Educator for a leading distributor in the school industry. Nugent has spent 19 years in the professional salon industry in various education-related roles. At the cosmetology school level, Nugent has served as an instructor, artistic director, educational director, public relations manager and admissions director. Nugent was also hired to open a cosmetology school from conception to completion, and has served in a consultant role, including writing advanced curriculum to increase the skill level of instructors and students to exceed competitive standards.
“I joined Wahl because I wanted to be a part of the history of men’s grooming at the highest level from the leading manufacturer of clippers in the world,” said Nugent. “Wahl Men’s Method will lead the student to achieve excellent results every time and give them confidence to service any type of client. It is my job to extend this opportunity to everyone, and then educate them on it.”
Wahl Men’s Method is a program that provides the student with the skills they will need to confidently cut men’s hair, and is for both cosmetology school students and barber students.
“It’s about preparing the student with the basic fundamentals and thought process for precision cutting, along with the understanding of how to use clippers and trimmers,” added VanderMoere. “This will give them an advantage over their competition when they enter the field.”
“What has been missing is now found with the Wahl Men’s Method program,” said Nugent. “Clipper education is the least known segment in cosmetology school curriculum nationwide. Wahl Men’s Method enhances the current curriculum by encompassing techniques from both cosmetology and barbering aspects of the industry.”
Says VanderMoere, “Tracey has worked in salons, cosmetology and barber schools and knows how to create, implement and execute educational programs. I am confident in all that she will accomplish.”
“When I was approached with the opportunity to lead the Men’s Method program, I knew in my heart that it was what I wanted to do. I can’t wait to share it with everyone.”
For more information about Wahl Professional, please visit wahlpro.com.
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Strength of Nature Announces Acquisition of Five Hair Care Brands from Unilever
Latest Acquisition Positions Strength of Nature as the Fastest Growing Category Leader in the Industry
Motions, Just for Me, Consort, Groom & Clean and TCB’s Business in Africa
will now Join the Strength of Nature Portfolio of Premium Quality, Value Brands
Strength of Nature, a global leader in the $700-million ethnic hair care industry, announced the acquisition of the Motions, Just for Me, Consort and Groom & Clean brands from Unilever. Strength of Nature also acquired the TCB brand’s business in Africa, making the company full owner of TCB.
“The Motions, Just for Me, Consort, Groom & Clean and TCB brands are beloved and trusted with a strong legacy, high awareness and great potential. Each provides an excellent foundation for renewed growth and expanded innovation. We look forward to building these brands” says Mr. Mario de la Guardia, CEO of Strength of Nature.
“Strength of Nature is committed to serving the hair care needs of people with textured hair from curly to coily,” says Charlene Dance, global marketing director. “We want to ensure that this consumer has unlimited hair maintenance and styling options for their particular hair type, and are very excited to add these brands to our portfolio.”
With a solid salon legacy, Motions has served the hair care needs of women of color for over 20 years. Just for Me is the leading hair care brand for kids, while both Consort and Groom & Clean are trusted men’s hair care lines. These acquisitions strongly complement Strength of Nature’s portfolio with the goal of bringing innovative solution driven quality products to the multicultural consumer around the world. Visit www.strengthofnature.com.
[1] Visitor figure audited by The Searcher, an independent market research agency appointed by the Thai Convention and Exhibition Bureau.
