Especially in our industry, hair is BIG business. There are new products continuously hitting the market, and they all work to nourish, strengthen, elongate, add shine and more to hair—each in their own unique way. This month we are celebrating a few of the hottest items in this niche product selection.
Your customers’ eyelashes may not come to your mind at first when thinking of hair care, but they need attention too. Godefroy’s 28 Day Mascara Singles are perfect for POP sales! These single application packs tint eyelashes from root to tip, and color lasts for at least 4 weeks. Shoppers can ditch their mascara thanks to this non-toxic, waterproof formula. www.godefroybeauty.com
The unique formula of EDEN BodyWorks’ Peppermint & Tea Tree All Natural Hair Oil strengthens hair to prevent breakage, leaving it silky and full of shine. Peppermint & Tea Tree essential oils decrease dandruff and itchy scalp without oily buildup. It is perfect for use on all hair types, and boasts an invigorating fresh smell. www.EDENBodyWorks.com
Knot Free Forever
Take the pain and time out of detangling hair with Sunny Isle Jamaican Black Castor Oil Knot Free Forever Natural Leave In Detanlger. It is infused with authentic Jamaican Black Castor Oil, formulated especially for naturally curly hair, and leaves hair shinier, healthier and knot-free…forever! www.JamaicanBlackCastorOil.com
Inch by Inch
Get tough! Strengthening curls to withstand wear and tear is an essential step to saving the length your customers have grown. Dark and Lovely Au Naturale Length Retention Inch by Inch Strengthening Balm is a leave-in treatment that helps target and rebuild weak areas of the hair while replenishing softness. www.softsheen-carson.com
Blow Dry Faster
They say two is better than one, and this product proves that statement true. HASK Essentials’ Express Blow Dry Spray is a lightweight, dual-phase spray that accelerates the hair drying process by evaporating water. It also leaves hair detangled, polished and static free. Your customers can protect against heat-styling stress and save time with this perfect pink pre-blow drying accessory. www.haskbeauty.com
Your customers can rock their curls with confidence using Twirling Custard, a moisturizing defining curl styling jelly that delivers long-lasting hold for crunch-less curls with Exotic Shine™. This Creme of Nature product eliminates the frizz of unruly curls, which is something all fashionistas love. www.cremeofnature.com
In a society where time is of the essence more than ever before, a 2-in-1 product is gladly embraced. The Shea-Coco Conditioning Co-Wash is an intense daily leave-in conditioner and co-wash that penetrates the hair shaft to protect hair from damage while deeply conditioning. It also helps keep hair moisturized without shrinkage, and can be used on all types of curly hair textures. www.naturalhair.org
Clairol Professional has declared: Whatever the damage…iThrive™. Their Keratin Rescue System (the Conditioner is shown here) isspecifically formulated with IntenseCURE™ to revive dry and damaged hair. The system creates a layer of protection around each hair strand, and regular use provides lasting moisturization, strength and protection from damage. It is color safe.
Tame and control edges and hairlines with Argan Smooth Smooth and Straight Edges. Perfect for use all over the head, it helps create a smooth, even finish for ponytails, or use just a dab to elongate and hold wispy spikes.Product is alcohol-free and argan-infused. www.argansmooth.com
Coconutis a hot product scent at the moment, so stock up on this flavor of items while the customer demand is there. One example is the GroHealthy Shea & Coconut Flat Out Frizz Fighter. It works to help repair, rebuild and moisturize tresses, while imparting a tropical fragrance. www.mmproducts.com