OTC Editorial Details

Product Spotlight

Description

Similar to a press release. An overview of the products benefits, why it stands out and possible talking points for customers

 

What’s Needed

  1. 300-500 words in a word doc
  2. Image of product

Q&A Interviews

Description

Interview Feature. Allyson will email the questions.

 

What’s Needed

  1. Answered Questions
  2. Image of person who answered or just a logo

MarketPlace

Description

A few sentences about the product with it’s image

 

What’s Needed

  1. Brief product description
  2. Product Image

Editor’s Picks

Description

A few sentences about the product with it’s image

 

What’s Needed

  1. Brief product description
  2. Product Image

Day in The Life

Description

The goal is to let the Beauty Supply owner see what a typical day is like and to also learn more about the person answering the questions.

 

What’s Needed

  1. The answered questions
  2. 6 images (Please name each picture with your company name and number them (Company #1) (Company #2) etc
  3. 6 short captions for each image that describe what’s going on in the image (Please also number these so I make sure the right caption goes with the right picture)