This month’s Day in the Life features Tamika Gibson, Owner and CEO of The Hair Diagram — the visionary brand behind the beloved Bold Hold line. A licensed cosmetologist and educator with over 30 years of experience, Tamika combines artistry with entrepreneurship to make professional-grade beauty products, tools, and education accessible to both stylists and everyday users. Whether she’s developing new content, collaborating with creators, or mentoring stylists one-on-one, Tamika’s days are filled with purpose, passion, and a commitment to empowering others to perfect their craft and express their confidence through hair.
OTC Beauty: What’s your title and role at the company?
I’m the Owner and CEO. I’m very involved. Currently, I manage and oversee daily operations and marketing strategies for the business.
OTC Beauty: What is the company’s mission, and how does it drive what you do?
Our mission is to make professional-grade beauty products, tools, and education accessible to both stylists and at-home users.
OTC Beauty: What inspired you to pursue a career in the beauty and hair care industry?
I’m a licensed Cosmetologist and Educator of over 30 years. Everything about the hair and beauty industry is the passion that drives me every day.
OTC Beauty: Can you walk us through a typical day at work? What’s the first thing you do when you get to the office?
My work days mostly begin in the marketing department. I’m working on lesson plans that we create for each of our products we sell. I make sure our creators, as well as myself, are on target to complete the informational and educational content to help our users.
OTC Beauty: How do you prioritize your tasks and responsibilities during the day?
We have a 12-month calendar that we strictly follow, making sure we are always 30-60 days ahead. Since we are in the social media age where things change drastically, we leave room for adjustments if needed.
OTC Beauty: What’s your favorite part of the day at work, and why?
My favorite part of the day is working with stylists and customers directly. We set aside a few days out of the month to connect with them and give a one-on-one learning experience with myself or my team. They are always appreciative of our willingness to help.
OTC Beauty: Can you share an exciting project or initiative you’re currently working on?
Currently, we are working on more initiatives with creators to help them build their social media presence using our products.
OTC Beauty: What’s your favorite product, and how do you incorporate it into your daily routine?
I love all my products and use them according to how long I want my wig to stay on. I must say that’s the best part about our Bold Hold Line–the options.
OTC Beauty: How do you stay inspired and keep the creative energy flowing throughout your workday?
I stay inspired because I’m doing what I love. Because I’m human and inspiration can go up and down, I keep in mind I have families ( my employees) counting on me to keep going, so I don’t stop!
OTC Beauty: How would you describe the company culture, and how does it influence your approach to your work?
Our company culture is very professional and family-oriented. I do try to lead by example because I know my decision affects everyone in the company. Everything starts at the top. Keeping this in mind, I treat people the way I want to be treated. The leader decides the work climate, and I would love to say ours is amazing.
OTC Beauty: How does collaboration and teamwork factor into your daily routine?
In our daily routine, and sometimes weekly, everyone rotates through training — even outside the facility, since we also have a content space. Rotating the employees in different spaces trains them on different tasks, and they love it.
OTC Beauty: Can you share any habits that help you stay balanced, motivated, and productive?
First of all, as an entrepreneur, things just have to be done, and there is no escaping it. I try to schedule as much as possible using a calendar and a good assistant. I give myself grace because I am human, and if today was not complete, I start again the next day.
OTC Beauty: Looking ahead, what are you most excited about for the future in the coming year?
I’m excited to introduce our natural haircare line to the world. It’s like nothing on the market.
OTC Beauty: After a busy day, how do you unwind and recharge?
I like to unwind with my husband and dinner.
OTC Beauty: What’s the most rewarding part of your job?
I think the most rewarding part of my job is when I go anywhere in the world and I see people who know me from our products, and they tell me they love Bold Hold and appreciate everything I teach them. That’s a blessing.
