Finding the right mix for both beautiful and healthy hair is a hard balance to strike. But with some tips from our Hot Tools® experts, you can be gentle on your hair while still turning heads with radiant, gorgeous styles.
First things first. A healthy, glamorous hairstyle is not possible without a smart selection of styling tools. So don’t let anything touch your hair that isn’t protected by Ceramic, Tourmaline or Ionic technologies. When used at the correct custom temperatures, these styling surfaces bring out a smooth, beautiful shine while helping protect your strands for long-lasting health.
For straight and healthy hair, you can’t go wrong with our 1” Professional Ceramic Tourmaline Flat Iron. Reaching heats up to 430°F and with Tourmaline-infused ceramic plates, heat is distributed evenly for fast styling and sealed-in moisture that leaves your hair shiny, silky-soft and smooth.
For perfect drying, we recommend the Professional Ultra-Lightweight Dryer, weighing only 10 oz. Whether your hair is thick and natural or thin and relaxed, this dryer has the power and technology to dry hair quickly and gently. Its integrated Tourmaline conditioning and Ionic generator emit negative ion heat to dry hair faster, reduce static frizz and seal in moisture for healthy, shiny, beautiful hair.
Savvy stylists know they can minimize hair damage by tucking delicate hair ends away from the harsh sun rays, so don’t overlook our specialty tools that add curls, crimps, waves and shine to all hair textures. These tools can style quickly and help protect hair at the same time. Smooth updos, creative braids, and soft buns, for example, can be achieved with only a few seconds of heat, but look amazing! These styling methods help hair retain moisture and protect the delicate ends of hair for smart, healthy styling.
Besides using quality styling tools, the next-most important tip to healthy, beautiful hair is to avoid over-processing. This is one of the most common ways of causing years of damage to your hair! Among the most effective tools to revitalize over-processed hair is the Hot Tools® Conditioning Heat Cap. This professional appliance activates conditioners, which leaves hair soft and manageable and assists in restoring damaged hair. The process is simple: Apply the hair product, put the cap on, then relax and let the cap do the work. The ultra-convenience of this styling tool leaves no excuse for skimping out on this important revitalizing technique.
Healthy hair and strong growth start with adequate vitamins and good nutrition. With that foundation, you can easily develop a healthy hair regimen to fix rough, dry, frizzy, dull, unmanageable hair. For proper hair nutrition, there’s nothing better than Infusium 23 PRO Original Leave-in Treatment. It infuses hair with a Pro-Vitamin B5 formula that deeply penetrates cuticle layers and repairs damage while helping to protect against breakage. This treatment detangles and strengthens hair, improving its manageability for better styling and increased shine and luster. Powerful and lightweight, the Infusium 23 PRO Treatment won’t weigh hair down and can be used immediately after chemical processing to help seal the cuticle, leaving hair protected with superb manageability and shine.
An often-neglected step in keeping hair healthy is an effective routine for scalp care. A healthy scalp is critical to providing your hair with a healthy environment that supports hair growth. For this critical component, we recommend the highly respected Sea Breeze treatment, which is full of soothing, corrective nutrients that help tone and soothe skin. For professional results, Sea Breeze is best used as a pre-shampoo or scalp massage. Its gentle astringents remove dry scalp cuticle and dull excess oils from skin, lifting those dry, flaky cells that cause itching and unsightly scalp problems.
With the wide array of Hot Tools® hair solutions, there’s no reason not to look your best all the time. Regardless of the length, style or condition of your hair, we have the tool to get you from where you are to where you want to be.
Hot Tools® is looking for brand ambassadors to provide feedback on our products and increase brand awareness. If you are interested, please contact Veronica Guerrero firstname.lastname@example.org or visit our website at www.HotTools.com. Also, visit our website for how-to videos, style sheets, and tips from the pros. Be sure to follow (or like us) on Facebook, Twitter, Instagram, and YouTube @ /HotToolsPro.
Meet Terri Taricco-Cropp
Terri Taricco-Cropp has been part of the Professional Beauty Industry since 1984, as a stylist and salon owner. She also has worked in full-service distribution, on-line beauty, trade shows and is now Vice President of Marketing for Hot Tools. She leads a team of dedicated people devoted to bringing the best styling products to stylists and consumers globally.