On August 27th, Isoplus Products partnered with Sigma Gamma Rho Sorority and donated
$500 to Operation BigBookBag. The event, held at Beauty Master in Morrow, Ga. allowed people to come together in the spirit of unity, empowerment, and philanthropy.
Deborah Brannon, Director of Global Sales and Merchandising at Isoplus Products, presented Tanya Blackshear, Basileus of Lambda Sigma Sigma chapter of Sigma Gamma Rho Sorority a check for $500.
Sigma Gamma Rho Sorority, the Beauty Master team, and GM Lucian happily donated backpacks, sample packets of Caffeinated curl, and branded satin caps at this well-attended event. Isoplus Products raffled off Isoplus gift boxes, and attendees enjoyed educational and hairstyling tips from Master stylist Keiana Lowman.
OperationBigBookBag is a program designed to address the needs, challenges and issues that face school-aged children who are educationally at-risk, in local homeless shelters and extended-care hospitals and facilities. Through this program, chapters and members collect and donate educational materials, equipment and school supplies.