When customers step into a beauty supply store looking for wig adhesive, they’re not just buying glue—they’re buying confidence. No one understands that better than The Hair Diagram®.
Founded by licensed master cosmetologist and educator Tamika Gibson, The Hair Diagram didn’t just enter the lace adhesive space; it transformed it. Tamika’s background behind the chair gave her first-hand insight into the frustrations many stylists and wig wearers faced: adhesives that didn’t hold, formulas that irritated sensitive skin, or products that simply overpromised and underdelivered.
She set out to change that with Bold Hold®, The Hair Diagram’s flagship line of lace adhesives and prep products. The result? A professional-grade system that’s become a staple in salons, on film sets, and in everyday routines for customers who won’t settle for less than flawless.
For retailers, The Hair Diagram represents more than a trending product—it’s a proven driver of repeat business and customer trust. Customers ask for it by name because they know it performs. Social media buzz, YouTube tutorials, and stylist recommendations have turned Bold Hold into the gold standard for lace adhesive.
What truly sets The Hair Diagram apart is its commitment to education. Tamika Gibson didn’t just create formulas—she created a movement. Through in-person classes, online training, and free resources, she’s taught thousands how to apply wigs securely, comfortably, and naturally. For store owners, that means your customers aren’t just buying a bottle—they’re buying into a system that helps them succeed.
Retailers stocking The Hair Diagram often see the difference on their shelves: faster sell-through, loyal repeat buyers, and word-of-mouth recommendations that bring in new shoppers. The brand’s packaging is clear, modern, and professional—easy for customers to understand and trust. And with options like Bold Hold Extreme Creme for all-purpose secure hold, Bold Hold Active for sweat-resistant extended wear, and Bold Hold Skin Protect for sensitive clients, there’s a tailored solution for every customer.
If you’re looking to grow your adhesive and wig care section, The Hair Diagram isn’t just another SKU—it’s a brand that elevates your entire store’s reputation. It says you care about quality, professional performance, and the real needs of your customers.
For beauty supply stores ready to partner with a brand that truly understands the artistry and precision of wig application, The Hair Diagram is ready to deliver.
To learn more or inquire about wholesale opportunities, visit www.thehairdiagram.com.
