2016: An Explosive Year for Natural Products

2016 has been a banner year for natural hair wearers, and as we come to the end of 2016 and look to entering 2017, it is evident that locs, twists, braids and wash ‘n wear hairstyles are here to stay.

2016 was the year of defining that “natural” doesn’t just describe the look, it also describes the ingredients. Natural hair wearers have made it clear that they prefer natural ingredients in their hair products. Women also feel that there is nothing natural about having to spend hours making great efforts to achieve a natural look. Culturally diverse women who are busy and on-the-go want to achieve the healthiest and most beautiful hair with the least amount of effort.

For twenty-one years, Jamaican Mango & Lime® products have been at the forefront of the natural hair industry, continuing to produce new and innovative products that support and protect natural hair, keeping hair healthy while keeping up with the latest natural hair styles. With the launch of their new and exciting product lines in 2016, Jamaican Mango & Lime® has emerged as the clear choice among women who embrace their natural hair styles.

One great style that women love because it’s so versatile and easy to wear is the feed-in braids or cornrows. Jamaican Mango & Lime® Jamaican Black Castor Oil is great for these kinds of styles because these awesome oils go into the scalp and replace hair oil. The Jamaican Black Castor Oils, Peppermint and Vitamin A&D are oils that women don’t want to be without and now Jamaican Black Castor Oil is available in a 2-ounce travel size for conveniently carrying in your purse.

The 2016 launch of Jamaican Mango & Lime®’s Pure Naturals with SmoothMoisture® gives natural hair wearers everything they asked for and more. Inspired by culturally diverse women who are busy, on-the-go and want to achieve the healthiest and most beautiful hair with the least amount of effort, it surrounds and delivers 360 degrees of intense, lasting moisture. This moisture infuses every single strand of coily, kinky, textured and straight hair and is especially effective on color-treated hair. Women love the way the Pure Naturals with Smooth Moisture® Coconut Milk & Honey Hair Masque seals in moisture and is great for wash ‘n wear styles. They’ve found that Coconut Butter Crème is more than a conditioner because it’s great for smoothing out the ends of the two-strand twist or braids. Blended with 100% pure and natural butters, oils, natural extracts and honey, it infuses color-treated and natural-styled hair with maximum moisture derived from all-natural ingredients.


Keep your sales rising and keep your customers naturally beautiful!

OTC Beauty Magazine offers useful business tips and effective selling tools to boost revenue and customer traffic for OTC retailers. The magazine also provides invaluable product knowledge, industry news and insights for retail store owners, manufacturers, distributors and professionals in the barber and beauty supply industry. Contact us: editor@otcbeautymagazine.com

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OTC Beauty Magazine

May 2024


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