According to the Harvard Business Review and the post-COVID CMO survey, social media marketing spending saw a 74 percent lift in 2020. In addition, traditional marketing activity was projected to decline during…
“Maximize Sales and Customer Satisfaction by Curating the Right Mix of Beauty Products” As a beauty supply store owner, you know that offering the right products is key to building a loyal…
Accessories may be small, but they pack serious potential when merchandised with creativity and intention. With the right display strategy, you can elevate the shopping experience and turn your hair accessory section…
From setting curls to sculpting braids, these styling essentials are made to deliver results without compromising hair health. Whether your customers are looking for moisture-rich foams, residue-free gels, or all-in-one mousses, this…
Jesseca “Judy” Harris-Dupart has built more than a beauty brand—she’s created a movement rooted in self-expression, culture, and community. As the visionary behind Kaleidoscope Hair Products, Judy has stayed grounded in who…
How Virtual Reality Can Revolutionize the In-Store Beauty Experience The beauty industry is evolving rapidly, and one of the most exciting developments is the use of Virtual Reality (VR) for product try-ons.…
By Lexie Dy The beauty industry’s rapid expansion can surprise even veteran business owners, presenting unique challenges as you strive to scale effectively without compromising on quality. By adopting proven strategies, you…
“100 Greatest Hair Products of All Time” for Best Product for Curly Hair African Pride Unveils its latest innovations in its Moisture Miracle collection African Pride continues to enhance the natural hair…
The Inspiration Behind the Patented Rotating Makeup Brush Revolutionizing Makeup Application Effortless, Flawless Results in Minutes – Faster Blending, Smoother Application, and Less Product Waste blendSMART, the first-of-its-kind motorized rotating makeup brush,…
Offering the best styling products is key to keeping customers coming back for more. From braid gels that provide extreme hold to foaming mousses that define curls and heat protectants that add…
