According to the Harvard Business Review and the post-COVID CMO survey, social media marketing spending saw a 74 percent lift in 2020. In addition, traditional marketing activity was projected to decline during…

According to the Harvard Business Review and the post-COVID CMO survey, social media marketing spending saw a 74 percent lift in 2020. In addition, traditional marketing activity was projected to decline during…
Offering the best styling products is key to keeping customers coming back for more. From braid gels that provide extreme hold to foaming mousses that define curls and heat protectants that add…
By Jayda Audrick When I first started my journey as an entrepreneur, I knew I wanted to do more than just run a business—I wanted to build something meaningful. I wanted to…
Embracing Natural Curls: Understanding and Caring for Every Curl Type Natural hair is a powerful form of self-expression and empowerment. As a beauty supply store owner, understanding the different curl patterns and…
Are you looking to stand out in a competitive beauty supply market? Partnering with local artists to display their art in your store not only creates a visually stunning environment but also…
Barbara Mitchell, the Director of Research and Development at E.T. Browne, is at the heart of the company’s product innovation, crafting the formulations that make Palmer’s a household name. With her extensive…
In this month’s A Day in the Life feature, we’re giving you an exclusive, behind-the-scenes look into the day of Morrishane Collins from House of Cheatham, the dynamic brand that’s redefining beauty…
Behind every successful production line is a dedicated team working tirelessly to ensure quality and efficiency. For Alunda Bradley, Production Manager at J. Strickland, this means balancing productivity with a commitment to…
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