Defined, Set, Sold

Top-selling styling staples your customers rely on for polished, everyday looks
Back-to-school season brings a surge of customers looking for quick, reliable styling solutions, and these top-selling essentials deliver every time. From neat braids and laid edges to defined curls and healthy, manageable hair, these proven performers offer strong hold without flaking, moisture without buildup, and results that last through busy school days.

Shine ‘n Jam Conditioning Gel Extra Hold
This moisturizing, non-flaking gel has a firm, non-greasy hold. It’s enhanced with Honey Extract to help strengthen the hair and it’s great for soft waves, braids, locks, twists or any style your customers heart desires. It’s the gel your customers have been waiting for: free of alcohol, parabens, wax, petrolatum and silicones.

Aunt Jackie’s Curl La La Defining Curl Custard
Say goodbye to frizz, unruly curls or lifeless coils. Aunt Jackie’s Curl La La Defining Curl Custard delivers long-lasting control and definition to curls, coils, waves, frizzy hair and braid outs. It’s moisture-rich and blended with natural ingredients for healthier-looking and feeling ringlets. Curl La La won’t cause build-up, flake or leave hair stiff and dry.

AllDay Locks™️ Braid Gel
It smooths and tames frizz while the improved extreme hold formula helps styles look better, for longer! It leaves braids, locs, twists, and cornrows looking sleek, lustrous, and defined. It’s fantastic for flake-free, extreme hold for all your customers go-to braided hairstyles and fabulously doubles as an edge control when they need it. It’s infused with lavender, peppermint, witch hazel, and sage to help alleviate dryness, itchiness and flakiness.These styling products were made specifically to celebrate every one of your customers unique styles and looks, to make them feel beautiful, confident, and one of a kind.

Difeel Biotin Pro-Growth Shampoo
This is the perfect hair growth shampoo. Biotin plays an important role in the health of your customers hair, skin, and nails. A lack of Biotin can lead to hair loss. It’s ideal for thinning hair and hair loss for men or women. The strengthening formula leaves the hair stronger, fuller and thicker while encouraging healthy hair growth. The Pro-Growth Biotin Shampoo works to keep your customers hair color vibrant while giving their hair manageability, softness and shine.

Fantasia Liquid Mousse Super Hold Spritz Hairspray
This fast drying formula instantly locks hairstyles in place. It offers a flake free comb through with no build up. It is humidity resistant with excellent frizz control.


OTC Beauty Magazine offers useful business tips and effective selling tools to boost revenue and customer traffic for OTC retailers. The magazine also provides invaluable product knowledge, industry news and insights for retail store owners, manufacturers, distributors and professionals in the barber and beauty supply industry. Contact us: editor@otcbeautymagazine.com

Read the latest issue of
OTC Beauty Magazine

August 2026

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