So Cool for School

With just a few more weeks left in the school year your youngest customers may need a little motivation to make it to the finish line. Be sure to offer them the children’s products they need to walk the hallways, and to kick the summer off, looking “oh so cool.”





Shine Brightly

For a lifetime of strong beautifully healthy hair, start right with Olive Miracle Dream Kids®. The feather-light, moisture-rich kids’ formula of the Soothe, Restore & Shine Oil is perfect for children’s delicate hair and scalp. The anti-breakage properties help restore oils needed to prevent split ends, dry hair and scalp. It avy, kinkuu-coily hair.roperties help restore oils needed toprevent split ends, dry hair and scalp.Perfects perfect for naturally curly, wavy, and kinky-coily hair.






Soft-&-CurlyCurl Power

Even the youngest fashionistas can flaunt fabulous curls thanks to Soft & Curl, a product from the Taliah Waajid’s Kinky Wavy Natural for Children line. For use on medium to large curl patterns (there is another product for tighter ones), this styling jelly defines curls and waves into beautiful, frizz-free styles. Infused with quality ingredients and herbal extracts it yields ouch-less, healthy hair.







Mango Mate!™

“Your kids play hard. Bath time should be easy.” Aussie makes these claims on their website and stands by them by providing customers products like Mango Mate!™, a 2-in-1 shampoo. It cleans and conditions in a single mission. Team your customers up with Dora the Explorer for one awesome bath time adventure that smells delightful.







No More Knots

Very little is quite as aggravating for little ones as battling pesky hair tangles. Now moms and dads everywhere can gently detangle wet or dry hair with the Diane No Knot Detangler. (They can even use it on their own tresses too!) Boasting flexible three length bristles, it reduces breakage and hair loss while the sleek, ergonomic palm design works for all hair types.










Care for Kids

Cantu Care for Kids is the perfect blend of 100% pure shea butter, coconut oil and honey formulated without harsh ingredients—great for little ones’ locks. Specifically, their Conditioning Detangler softens strands for easy-comb curls. Offering gentle care for textured hair, it is just what parents are looking for.





IMG_7752Get Amazing Hold

Say goodbye to old-fashioned, tacky gels that leave flaky residue on little girls’ hair and scalp. Finally there is a conditioning styling gel that contains NO ALCOHOL—which means there is no crunchy, stiff feel that causes hair to break. Kids Organics Soft Hold Olive Oil Smoothing & Styling Gel adds moisture and protein to hair while you create beautiful, long-lasting styles.





Lovely Lotion

What is it about baby lotion that simply smells so heavenly and makes you feel calm? The Just Hatched Soft Baby Body Lotion soothes and protects while boasting a formula that is sulfate, paraben and phthalate free. Skin conditioners and moisturizers with essential oils gently nourish babies’ delicate skin. It is even gentle enough for newborns!




CurlSmoothingOil 300


Smooth Operator

Hydrate locks, smooth over frizz and prevent future breakage with Queen Helene’s Royal Curl® Smoothing Oil. I know what you might be thinking—this product isn’t made especially for children. While this is true, we had to include something for parents in here too! Add moisture and shine while strengthening hair with this all-natural product, free of sulfates, petrolatum, parabens and phthalates. After all, somebody has to drive those children to school and they should look fabulous too.




IMG_7756Perfect Start

The Just for Me® Hair Milk Pre-Wash Softening Detanlger is the perfect start to wash time! It softens and smoothes, easing pre-wash detangling to minimize breakage from combing. Your comb will slip right through, saving you time and tears! Great for use on all hair textures, this formula includes shea butter, soymilk and honey, and smells delicious.






Goodbye Breakage!

Designed specifically for the delicate scalps of children ages 2 to 12, The Sulfur 8 Anti-Dandruff Hair & Scalp Conditioner from J. Strickland softens and moisturizes as it works its magic. This product controls scalp itching and flaking due to dandruff.





Nail Polish Perfect for Readers

Unlike in the movie “The Giver” where characters often see in only black and white, China Glaze offers your customers the ability to express their creativity in vibrant colors, and even glitter! Made up of 12 shades, The Giver Limited Edition Collection has something for everybody. Won’t you be “the giver” of these great colors?







Select the Best

Do your customers want longer, stronger, silky, stunning, beautiful hair? Of course they do! Now they can achieve this with Mane Selection® Deep Moisturizing Conditioner. Perfect for use on dry, damaged hair, this extra moisturizing formula nourishes cuticles and creates luxurious full bodied, shiny hair.

OTC Beauty Magazine offers useful business tips and effective selling tools to boost revenue and customer traffic for OTC retailers. The magazine also provides invaluable product knowledge, industry news and insights for retail store owners, manufacturers, distributors and professionals in the barber and beauty supply industry. Contact us:

Read the latest issue of
OTC Beauty Magazine

April 2024


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