Twist Out in Style for the Holidays

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Summer has gone, fall is on its way in and that’s a sure sign that the holiday season is approaching. Before you know it, Thanksgiving will be here with families and friends coming together to share the love over a traditional Thanksgiving meal. Next thing we know, there’ll be the rush of holiday parties, office parties, Christmas parties and all kinds of get-togethers.

The holiday season is a great time for natural hair wearers to try out the different styles. Women are discovering that natural styles can be elegant enough for the office Christmas Party or the New Year’s Eve party, or casual enough to hang out with friends and family to decorate a Christmas tree or put together the children’s toys.

Bantu knots, braidouts, coils and twist outs are some of the more popular looks that will be in style this holiday season. All it takes to make any of these style look exceptionally awesome is the right product and knowing how it’s done.

Take the two-strand twist out, for instance. This style is guaranteed to be the hottest look of the holiday season, especially if MY DNA hair products are used to give the style the moisture, definition and shine it needs.

Here’s how to achieve the look in five steps:

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Step 1 – Start with hair that has been shampooed and conditioned using MY DNA® Hydrating Co-Wash Conditioning Cleanser.

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Step 2 – Generously saturate wet hair with MY DNA® Leave-in Conditioner. Gently massage from root to ends to ease out tangles. Apply MY DNA® Moisturizing Hair Butter to the entire head. Smooth from roots to ends until evenly distributed. Apply MY DNA Defining Custard to small sections of the hair.

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Step 3 – Sub-section hair into 2 strands and twist each section. Dry under a hooded dryer or let air dry.

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Step 4 – Gently pull apart sections with your fingers to achieve desired volume. Apply MY DNA® Serum for added shine and frizz control.

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Step 5 – Untwist strands and pull apart each section to make twists fuller. Continue to separate strands for more fullness. For added shine apply more MY DNA Serum as needed.

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Here’s the final look that’s sure to win plenty of compliments throughout the holidays.

Holidays are more enjoyable when a woman knows she’s looking her best, so let your customers know that great natural styles are achievable, as long as they start with the right product line.


OTC Beauty Magazine offers useful business tips and effective selling tools to boost revenue and customer traffic for OTC retailers. The magazine also provides invaluable product knowledge, industry news and insights for retail store owners, manufacturers, distributors and professionals in the barber and beauty supply industry. Contact us: editor@otcbeautymagazine.com

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April 2024

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