The ABCs of Digital Marketing

According to the Harvard Business Review and the post-COVID CMO survey, social media marketing spending saw a 74 percent lift in 2020. In addition, traditional marketing activity was projected to decline during…

Essential Hair Solutions for Retailers

As a beauty supply owner, offering your customers innovative solutions that cater to their specific hair concerns can set your store apart. In this feature, we spotlight five standout products designed to…

Essential Hair Solutions for Retailers

As a beauty supply owner, offering your customers innovative solutions that cater to their specific hair concerns can set your store apart. In this feature, we spotlight five standout products designed to…

Work & Balance

How a Manager Can Solve Conflict Between Employees: 5 Steps to Use Now By Julie Gowthorpe, PhD, RSW “Sort it out on your own,” is no longer an option for businesses when…


OTC Beauty Magazine offers useful business tips and effective selling tools to boost revenue and customer traffic for OTC retailers. The magazine also provides invaluable product knowledge, industry news and insights for retail store owners, manufacturers, distributors and professionals in the barber and beauty supply industry. Contact us: editor@otcbeautymagazine.com

Read the latest issue of
OTC Beauty Magazine

November 2024

Instagram

Stay in the Know!

From the newest products to the latest in acquisitions and mergers, if you want to be in know of what’s going on in the multicultural beauty industry, you’ve come to the right place!

Just sign up below and you’ll receive updates right to your inbox!

You have Successfully Subscribed!