Coloring Tips for Highly Textured Hair
Coloring ethnic hair can take an ordinary look to the next level. Learning how takes precision and practice, but with a few helpful tips...
Inventory Update
The importance of keeping your men’s grooming tool selection fresh and up to date
Imagine walking into an Apple Store stocked with first generation iPhones,...
Ways OTCs Can Take Advantage of Holiday Spending
The Thanksgiving Day turkey had just begun to settle when the onslaught of ‘Black Friday Ads’ interrupted my holiday football viewing. I had no...
Winter Versus Summer Skin Care
Just as your body needs different clothing to protect it against the changing weather, your skin needs a different skin care regime to properly...
Accessory Marketing Q&A
Expert insight from Fromm International on how to better sell accessories to customers
OTC Beauty Magazine was fortunate to speak with Amanda Saintil of Fromm...
In Store Marketing for the Holidays
As September comes to an end and October arrives, thoughts of fall and the upcoming holiday season starts to be on our minds: Halloween,...
The Beauty of Charity
Take a moment to turn on the television and flip to the news. Chances are you will see a report of some form of...
Men’s Hair Color
Male grooming is always in style and an increasing number of men are coloring their hair, whether to cover up gray, darken natural hair...
Natural Hair Now! Healthy Hair is Where it’s At
The natural hair movement has given consumers a whole new reason to embrace their natural beauty, as seen in incredible hairstyle experimentation and expression....
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